As part of its continued efforts to support their members in the town, the Northwich Business Improvement District (BID) has released a festive shop local video with the help of partners Barons Quay and Northwich Town Council.

It features a range of shops, retailers and hospitality businesses describing how they canโ€™t wait to welcome people back to Northwich, as well as outlining how important shopping local is this year.

The video also reiterates the range of safety measures that have been put in place by individual stores and organisations right across the town with lockdown now over.

Northwich BID Project Manager Adam Gerrard has spoken about the release of the video and why itโ€™s vital that people from the town and surrounding areas support local businesses where they can in the run up to Christmas.

โ€œThrough the video we wanted to raise awareness of the huge positive impact that shopping local has on the high street here in Northwich.

โ€œBusinesses in the town centre need everyoneโ€™s support more than ever, especially after the difficult year they have had to endure so far, so I would urge people to shop local where possible to give the town a boost.โ€

Watch the video for yourself here.

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