As part of its continued efforts to support their members in the town, the Northwich Business Improvement District (BID) has released a festive shop local video with the help of partners Barons Quay and Northwich Town Council.

It features a range of shops, retailers and hospitality businesses describing how they can’t wait to welcome people back to Northwich, as well as outlining how important shopping local is this year.

The video also reiterates the range of safety measures that have been put in place by individual stores and organisations right across the town with lockdown now over.

Northwich BID Project Manager Adam Gerrard has spoken about the release of the video and why it’s vital that people from the town and surrounding areas support local businesses where they can in the run up to Christmas.

“Through the video we wanted to raise awareness of the huge positive impact that shopping local has on the high street here in Northwich.

“Businesses in the town centre need everyone’s support more than ever, especially after the difficult year they have had to endure so far, so I would urge people to shop local where possible to give the town a boost.”

Watch the video for yourself here.

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